This morning, the Performance Marketing Association launched a new campaign just in time for Valentine’s Day. The “I ‘Heart’ Performance Marketing” campaign serves to highlight the reasons we’re all in this industry together. Having been part of this incredible community for sixteen years, I’ve had the pleasure of meeting so very many wonderful people and with each new person, I discover something new…a new idea, a new perspective, a new approach to what I do every day. This sort of ongoing learning keeps this job exciting and fresh on a daily basis and let’s face it, I really love what I do!
To participate in the campaign, visit the PMA’s blog for additional information and while you’re there, become a member. The PMA provides information on the industry’s top issues, best practices, and serves as a much needed advocate for our industry.
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